Web Developement & Maintanence

Along with the development of software applications and eCommerce systems, Soft.Net is pleased to provide you with web design services.
When we start working on your project, our goal is to make sure that the final result meets these three key objectives:

Web-site appeals to the target audience
Web-site is easy to use
Web-site is effective

Appeals to the target audience

You can create a bright flashy site with lots of animation and cool effects, however if your target audience is the financial industry, then it will not be attractive to them. And vice versa, a lot of numbers and facts won't appeal to the teenage crowd. They would appreciate a site that targets their emotions. So before starting the design process, we take time to analyze and understand your audience, their desires and motives.

Easy to use

Usability is a crucial part of any software application or a web-site. If your customers are not able to determine what the purpose of the site is and how to use it in the first 5-10 seconds - they won't use it again. For our brains the speed we browse the internet is comparable to the speed of a car running on a highway. You only have a few moments to catch the meaning of a billboard on the side of the road. The same rule applies to web-design. Your customer should immediately understand your offering, how to navigate the web-site and what the next step is. And our team will make sure that your site achieves these goals.

Effectiveness

You may have a beautiful web-site, appealing to your audience. It may be extremely user-friendly and easy to use. However if it does not achieve its purpose - the site is useless. If you are selling a product, your site should not lead your customers to a maze of information pages. It should get your visitor to the "Thank you for your order!" page. If you a running a restaurant business, then your web-site goal is to get the customer to call you to make a reservation. Therefore your phone number should not be buried at the very bottom of the "Contact Us" page, but rather proudly displayed at the most prominent place on all pages. And when we design your site, we build it in a way that actually guides the customer to the desired point.